Emotion
Warm colors often feel active. Cool colors often feel calm.
Color can create mood, organize information, and guide attention. A strong palette helps viewers understand what matters first.
Start the ProjectWarm colors often feel active. Cool colors often feel calm.
Text must be easy to read against the background.
Accent colors should guide the eye, not decorate everything.
Ask: which color dominates, which supports, and which creates emphasis?
Checks body text color against background. WCAG AA is the legal minimum for most websites.
Use one dominant color, one supporting color, and one accent color. Beginners usually improve their designs by using fewer colors, not more.